While tax management is an essential financial practice, it can be a pain point for nonprofit professionals. Starting your tax paperwork can be a confusing process if you’ve never done it before, and you likely have a lot of questions about how to get started.
Your donors are what make your mission possible. From simply keeping the lights on to making an impact in your community and beyond, your donors make it all happen. Showing your thanks for their generosity in meaningful ways is crucial for keeping donors engaged, retaining their support, and scaling their gifts over time.
Appreciation events are a great option for your staff and board to connect with donors in new ways, beyond the traditional thank-you notes and phone calls (which are, of course, still necessary!). From treating donors to a fun outing or activity to publicly recognizing them for their support, these thank-you event ideas make your donors feel appreciated and help boost their long-term commitment to your cause.
Imagine that your nonprofit is gearing up to run a text-to-give fundraiser alongside your upcoming fundraising gala. You want to encourage supporters to give to your cause, but you’re not sure what type of messaging will be the most effective to engage donors and spur action.
If this sounds like a scenario you’ve been in before, don’t worry! Rather than guessing what type of content will resonate with your supporters and push forward your fundraising goals, leverage A/B testing to make informed decisions. A/B testing is a powerful tool that enables nonprofits to experiment with different versions of texts and assess which one will perform best.
If your organization has made moves to tap into non-cash giving opportunities like donor-advised funds, gifts of stock, and various types of planned gifts, good for you! Studies have found that nonprofits that invest in their non-cash giving programs grow six times faster than those that stick to cash gifts alone.
Cryptocurrency represents one of the newest and most exciting (but complex) non-cash giving frontiers for nonprofits. Thankfully, accepting crypto gifts isn’t hard today. You can use a third-party processor to facilitate and liquidate the gifts or set up your organization’s own digital crypto wallet to manage and liquidate the assets yourself.
As a nonprofit professional, you’re always looking for innovative ways to fundraise. While your organization likely runs several major fundraising events and campaigns throughout the year, it’s also important to find ongoing revenue streams that engage supporters and bring in funding between campaigns.
Fortunately, there is a way to earn additional revenue while keeping up with the rest of your nonprofit’s activities: passive fundraising. According to the fundraising experts at ShopRaise, passive fundraisers allow supporters to generate revenue for the causes they care about by taking actions they were likely going to anyway, such as shopping online or eating at their favorite restaurant. Plus, most of these fundraisers are easy for your nonprofit to set up and run over time.
Your website’s navigation is a crucial element for creating a positive user experience. Effective navigation makes it easy for visitors to find what they’re looking for and gain the most value from your website.
But it can be easy to fall into navigation traps and missteps. Your organization could get caught up in trendy menu innovations and forget to prioritize the user experience.
The word “audit” tends to bring about anxiety and concern when the average person hears it. We picture horrible visions of the IRS combing through our personal information and telling us we did something wrong or owe money. While this may be the case for many individuals, there’s no need for nonprofits to have this same sense of stress and concern.
Nonprofits don’t pay taxes, so there’s no reason for the IRS to come around, telling you that your organization owes money. However, audits can be incredibly useful for nonprofits to ensure donations are processed properly, tax forms are filed, and general accounting best practices are followed at your nonprofit.
When a supporter googles your nonprofit and clicks on your website, what do they do from there?
The hope is that your supporters actively explore your site’s content, use your online giving page to donate, and sign up for your newsletter or fundraising events.
However, some nonprofits make the mistake of taking a “set it and forget it” approach when it comes to their websites. Instead of consistently considering and reconsidering their supporters’ experiences using the site, they put a lot of work into the look and functionality of the site upfront, hoping it’ll do the trick of catching people’s attention and getting them to act without ongoing updates.