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Reduce, Reuse, Recycle: Key Environmental Fundraising Tips

People recycling plastic, paper, and aluminum

Your nonprofit fundraises to further your social good impact, but have you ever considered how your fundraisers impact the environment?

Consider the following ways you can make your operations greener, all while maximizing donations, boosting donor retention, and increasing ROI for your organization: 

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4 Donor Appreciation Events to Boost Engagement & Retention

Your donors are what make your mission possible. From simply keeping the lights on to making an impact in your community and beyond, your donors make it all happen. Showing your thanks for their generosity in meaningful ways is crucial for keeping donors engaged, retaining their support, and scaling their gifts over time.

Appreciation events are a great option for your staff and board to connect with donors in new ways, beyond the traditional thank-you notes and phone calls (which are, of course, still necessary!). From treating donors to a fun outing or activity to publicly recognizing them for their support, these thank-you event ideas make your donors feel appreciated and help boost their long-term commitment to your cause.

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How to A/B Test Your Nonprofit’s Text-to-Give Messages

Imagine that your nonprofit is gearing up to run a text-to-give fundraiser alongside your upcoming fundraising gala. You want to encourage supporters to give to your cause, but you’re not sure what type of messaging will be the most effective to engage donors and spur action. 

If this sounds like a scenario you’ve been in before, don’t worry! Rather than guessing what type of content will resonate with your supporters and push forward your fundraising goals, leverage A/B testing to make informed decisions. A/B testing is a powerful tool that enables nonprofits to experiment with different versions of texts and assess which one will perform best. 

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Accepting crypto gifts? You need gift acceptance policies.

Device and machines for mining cryptocurrency. Bitcoin mining. Computer circuit computer board

If your organization has made moves to tap into non-cash giving opportunities like donor-advised funds, gifts of stock, and various types of planned gifts, good for you! Studies have found that nonprofits that invest in their non-cash giving programs grow six times faster than those that stick to cash gifts alone.

Cryptocurrency represents one of the newest and most exciting (but complex) non-cash giving frontiers for nonprofits. Thankfully, accepting crypto gifts isn’t hard today. You can use a third-party processor to facilitate and liquidate the gifts or set up your organization’s own digital crypto wallet to manage and liquidate the assets yourself.

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Check out these four ways to incorporate data into your donor communications strategy for better supporter engagement.

4 Ways to Use Data in Your Donor Communications Strategy

As a nonprofit fundraising professional, you understand the importance of donor recognition. Donors are at the core of your fundraising efforts, contributing the funds necessary to fuel your mission.

However, it can be difficult to keep track of so many individuals, let alone figure out how to communicate with them on a personal level. This is where data comes into play. 

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