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Introducing Volatile Opportunity: A Guide to Cryptocurrency and Fundraising 

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It’s been a bumpy road for cryptocurrency over the past year. In 2021, cryptocurrency did not seem to have any limit to its heights but in 2022, the crash came. Many predicted it was the end of crypto. But 2023 has been an interesting year with the price of Bitcoin rising again. The Giving Block, a full-service crypto exchange solution provider, predicts that over $1B in cryptocurrencies will have been donated by 2027. Boston Consulting Group forecasts that the crypto market will grow significantly by 2030. 

What does this mean for the fundraising world? Opportunity! It’s a chance to raise additional funds, engage new donors who may not have been interested in philanthropy anymore, and find new ways of fundraising. It’s volatility and risks. But there are ways to mitigate and manage risk. 

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Review Capgemini World Wealth Report series 2023 Wealth Management

What is this Report?

The report is the 27th annual world wealth report by Capgemini Research Institute. The report analyzes the state of wealth and wealth management across the world in the prior calendar year. The report focuses on High Net Worth Individuals (HNWIs) defined as individuals with assets of $1M+ and over.

What are key findings from the article?

  • The global economy showed signs of slowing compared to prior years. Notably, the global economy grew 3.2% in 2022, compared to 6% in 2021.  North America saw a steep decline in HNWI wealth of 7.4% and HNWI population in 6.9% but North America remains number 1 in wealth amount and total population. Asia-Pacific and Europe saw declines in both wealth and population of HNWI. Africa, Latin America, and Middle East saw growth.
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Making Passive Fundraising Work for Your Nonprofit: 4 Tips

As a nonprofit professional, you’re always looking for innovative ways to fundraise. While your organization likely runs several major fundraising events and campaigns throughout the year, it’s also important to find ongoing revenue streams that engage supporters and bring in funding between campaigns. 

Fortunately, there is a way to earn additional revenue while keeping up with the rest of your nonprofit’s activities: passive fundraising. According to the fundraising experts at ShopRaise, passive fundraisers allow supporters to generate revenue for the causes they care about by taking actions they were likely going to anyway, such as shopping online or eating at their favorite restaurant. Plus, most of these fundraisers are easy for your nonprofit to set up and run over time.

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7 Navigation Mistakes to Avoid on Your Nonprofit Website

Your website’s navigation is a crucial element for creating a positive user experience. Effective navigation makes it easy for visitors to find what they’re looking for and gain the most value from your website. 

But it can be easy to fall into navigation traps and missteps. Your organization could get caught up in trendy menu innovations and forget to prioritize the user experience. 

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Understanding Financial Audits: A Quick Guide for Nonprofits

The word “audit” tends to bring about anxiety and concern when the average person hears it. We picture horrible visions of the IRS combing through our personal information and telling us we did something wrong or owe money. While this may be the case for many individuals, there’s no need for nonprofits to have this same sense of stress and concern. 

Nonprofits don’t pay taxes, so there’s no reason for the IRS to come around, telling you that your organization owes money. However, audits can be incredibly useful for nonprofits to ensure donations are processed properly, tax forms are filed, and general accounting best practices are followed at your nonprofit. 

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Neon One’s Donors: Understanding The Future of Individual Giving – Part 2

NeonOne set out to understand what individual giving looks like in the post-pandemic world. By reviewing many sources including academic journals, industry reports, blogs, and more, they have synthesized six questions:

  • Who are our donors?
  • What do our donors support?
  • When do our donors give?
  • Where are our donors?
  • Why do our donors give?
  • How do our donors give?

In Neon One’s Donors: Understanding The Future of Individual Giving – Part 1, we focused on the first three questions. In this Part 2, we are focusing on the last three questions.

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What’s in a Nonprofit Logo? 4 Things to Consider

Your nonprofit’s logo is a core element of your brand, as it acts as a reflection of your organization and mission. When supporters and new prospects view your logo on any marketing materials and donor communications, they should be able to immediately associate it with your mission. 

When we think of brands like Starbucks, Nike, and Mcdonald’s, the first things that come to mind are probably the mermaid emblem, swoosh marking, and golden arches. Loop’s nonprofit branding guide describes the logo as the “foundation of your overall visual brand” which is why it evokes so much emotion and recognition. It’s included in almost every document you create! 

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Charities Aid Foundation World Giving Index 2022

What is this Report?

The report is an annual report that looks at global giving focusing on three areas: helping strangers, donating money to charity and volunteering time. The report has surveyed 1.95 million people since 2009. For 2022, CAF included data from 119 countries, which was 90%+ of the total adult population on the earth.

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Numbers to Know: Interpreting Website Engagement Data

When a supporter googles your nonprofit and clicks on your website, what do they do from there?

The hope is that your supporters actively explore your site’s content, use your online giving page to donate, and sign up for your newsletter or fundraising events. 

However, some nonprofits make the mistake of taking a “set it and forget it” approach when it comes to their websites. Instead of consistently considering and reconsidering their supporters’ experiences using the site, they put a lot of work into the look and functionality of the site upfront, hoping it’ll do the trick of catching people’s attention and getting them to act without ongoing updates. 

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