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Prospect Identification

Of Pumpkins and Relationships: How to Use Relationship Mapping More Effectively 

This year, articles abound about how we are carving pumpkins incorrectly. Like most people, I learned to cut a hole in the top of the pumpkin and then scoop out all the stuff inside. However, the word on the digital street is that it’s better to cut a hole in the bottom. You can make the hole larger to facilitate scooping the guts out and it’s less likely to cave into itself. This will help the jack o lantern last longer. 

Top 5 Misconceptions of Prospect Identification

Finding new major gift prospects can be a real challenge. You do not want to keep asking for gifts from the same few prospects, but identifying and qualifying new prospects can be daunting. Sometimes it is hard to know where to even start. That is where prospect research can step in and help organizations find their best new prospects. But there are several misconceptions about prospect identification. Following are five of the most common misconceptions.

How Prospect Research Brings Confidence to Your Prospect Meetings

How Prospect Research Brings Confidence to Your Prospect Meetings

We know that the best way to raise money for our organizations is through face-to-face relationships with our prospects. Like any relationship, we must put in time and effort. But sometimes, you need more than a company biography or what is in your organization’s database to establish that connection and maintain it. Knowing how to find the right information can be a struggle.

Introducing Volatile Opportunity: A Guide to Cryptocurrency and Fundraising 

By Elisa Shoenberger

It’s been a bumpy road for cryptocurrency over the past year. In 2021, cryptocurrency did not seem to have any limit to its heights but in 2022, the crash came. Many predicted it was the end of crypto. But 2023 has been an interesting year with the price of Bitcoin rising again. The Giving Block, a full-service crypto exchange solution provider, predicts that over $1B in cryptocurrencies will have been donated by 2027. Boston Consulting Group forecasts that the crypto market will grow significantly by 2030. 

Read More »Introducing Volatile Opportunity: A Guide to Cryptocurrency and Fundraising