It’s been a bumpy road for cryptocurrency over the past year. In 2021, cryptocurrency did not seem to have any limit to its heights but in 2022, the crash came. Many predicted it was the end of crypto. But 2023 has been an interesting year with the price of Bitcoin rising again. The Giving Block, a full-service crypto exchange solution provider, predicts that over $1B in cryptocurrencies will have been donated by 2027. Boston Consulting Group forecasts that the crypto market will grow significantly by 2030.
What does this mean for the fundraising world? Opportunity! It’s a chance to raise additional funds, engage new donors who may not have been interested in philanthropy anymore, and find new ways of fundraising. It’s volatility and risks. But there are ways to mitigate and manage risk.
So, I’m pleased to announce the release of my third report, Volatile Opportunity: A Guide to Cryptocurrency and Fundraising, with Aspire Research Group. With over 70 pages, this work gives readers an understanding of the world of cryptocurrencies, the advantages and disadvantages of accepting cryptocurrencies, guidance on what your organization may need to get ready, and even a dive into the world of non-fungible tokens (NFTs).
I interviewed two experts in the field, Sharise Harrison, Director of Prospect Management and Research at Loyola University, and Pat Duffy, Co-Founder of The Giving Block, to give their thoughts and expertise on cryptocurrencies and fundraising.
The aim of the book is to help fundraisers understand cryptocurrency and decide whether it’s the right opportunity for your organization.
It’s the third report with Aspire Research Group on topics of interest. The first two are:
- In Good Company: A Guide to Corporate Fundraising (2021)
- Disruptive Philanthropy: A Guide to Donor Advised Funds (2022).
And if anyone is going to be at the Apra Prospect Development conference in Indianapolis, I’ll be presenting on this very topic at 10:45 ET on Wednesday, August 30th. Plus, if you are there in person, I will be giving out two copies of the book as door prizes — so make sure to bring a business card or something with your name on it to put in the hat!
Additional Resources
- Aspire Publications l Aspire Research Group
- Giving Block l Giving Block website
- Boston Consulting Group Global Wealth 2022 l Boston Consulting Group 2023
- The Giving Block 2023 Annual Report l The Giving Block for 2022
- Going All ‘Alice’ on Crypto – And Excellence l Jennifer Filla blog 2023
- The Cryptocurrency Merry-Go-Round: Are You On? l Aspire Research Group, 2021