“Every capital campaign requires a unique blend between the art and science of philanthropy. Our campaign cabinet had been working on 25 top prospects- we knew them, they knew us- but we had no idea what to ask for. By accessing a wide array of public information, Aspire Research helped us verify the interest and capacity of several prospects and confirmed that no public information was available on the rest. Aspire provides us with good data, the science, which we are using to build stronger relationships- the art of philanthropy.”

Steve Dickie, Oklahoma Methodist Manor

Prospect Research for Fundraisers: The Essential Handbook

Jen Filla, president of Aspire Research Group, teamed up with Helen Brown to write Prospect Research for Fundraisers: The Essential Handbook.

“Congratulations to the authors on producing a book that should be in every development officer’s library.” -Linda Lysakowski, ACFRE

From essential overviews to how-to-search skills, this practical book gives the development team the tools to understand how to use prospect research in ways that best fit their goals for each stage of the fundraising cycle.

wealth

The 12 Days of Prospect Research Christmas

by Aspire Research Group
December 4, 2024March 28, 2025
Major Gift Teams

To end the year of 2024, we’ve decided to think about the wonderful things that prospect researchers can do for… Read More »The 12 Days of Prospect Research Christmas

Warning! Check your Fuel Gauge BEFORE Campaign Launch.

by Aspire Research Group
January 4, 2024March 28, 2025
Major Gift Teams

Imagine that you board a plane and just when you have reached altitude, the pilot comes on over the microphone… Read More »Warning! Check your Fuel Gauge BEFORE Campaign Launch.

Review of Charitable Giving by Affluent Households – Part 2

by Aspire Research Group
January 4, 2024March 28, 2025
Reports and Trends, Research in Fundraising

The report was full of so much valuable information, we decided to split it into two blog posts.

Review of Charitable Giving by Affluent Households – Part 1

by Aspire Research Group
November 29, 2023March 28, 2025
Reports and Trends, Research in Fundraising

The 2023 Bank of America Study of Philanthropy report is the 9th biennial examination about philanthropic attitudes, priorities, and more… Read More »Review of Charitable Giving by Affluent Households – Part 1

Fishing for Prospects: The Promise of Validations

by Aspire Research Group
October 31, 2023March 28, 2025
Profiles, Prospect Identification

Finding new prospects is often compared to fishing. You throw out a proverbial net and hopefully get an incredible number… Read More »Fishing for Prospects: The Promise of Validations

Family Opportunities: UBS Global Family Office Report 2023

by Aspire Research Group
September 25, 2023March 28, 2025
Reports and Trends, Research in Fundraising

The report is the 4th annual global family office report by UBS. The report provides comprehensive research on family offices… Read More »Family Opportunities: UBS Global Family Office Report 2023

Introducing Volatile Opportunity: A Guide to Cryptocurrency and Fundraising

by Aspire Research Group
August 27, 2023March 28, 2025
Aspire News, Prospect Identification, Reports and Trends, Research in Fundraising

By Elisa Shoenberger

It’s been a bumpy road for cryptocurrency over the past year. In 2021, cryptocurrency did not seem to have any limit to its heights but in 2022, the crash came. Many predicted it was the end of crypto. But 2023 has been an interesting year with the price of Bitcoin rising again. The Giving Block, a full-service crypto exchange solution provider, predicts that over $1B in cryptocurrencies will have been donated by 2027. Boston Consulting Group forecasts that the crypto market will grow significantly by 2030.

Review Capgemini World Wealth Report series 2023 Wealth Management

by Aspire Research Group
July 28, 2023March 28, 2025
Reports and Trends, Research in Fundraising

The report is the 27th annual world wealth report by Capgemini Research Institute. The report analyzes the state of wealth… Read More »Review Capgemini World Wealth Report series 2023 Wealth Management

Strategic Research for Transformative Gifts

by Aspire Research Group
June 26, 2023March 28, 2025
Major Gift Teams, Profiles

Asking for a major or transformative gift is a little bit like asking someone to marry you. You’ve (likely) been… Read More »Strategic Research for Transformative Gifts

Finding the Right Cheese for the Cracker: Using Research to Create Strategies and Tactics for Cultivating Prospects

by Aspire Research Group
June 1, 2023March 28, 2025
Major Gift Teams, Profiles

For some prospects, it’s easy to know how they made their money. For instance, if they are a CEO or… Read More »Finding the Right Cheese for the Cracker: Using Research to Create Strategies and Tactics for Cultivating Prospects