“Every capital campaign requires a unique blend between the art and science of philanthropy. Our campaign cabinet had been working on 25 top prospects- we knew them, they knew us- but we had no idea what to ask for. By accessing a wide array of public information, Aspire Research helped us verify the interest and capacity of several prospects and confirmed that no public information was available on the rest. Aspire provides us with good data, the science, which we are using to build stronger relationships- the art of philanthropy.”

Steve Dickie, Oklahoma Methodist Manor

Prospect Research for Fundraisers: The Essential Handbook

Jen Filla, president of Aspire Research Group, teamed up with Helen Brown to write Prospect Research for Fundraisers: The Essential Handbook.

“Congratulations to the authors on producing a book that should be in every development officer’s library.” -Linda Lysakowski, ACFRE

From essential overviews to how-to-search skills, this practical book gives the development team the tools to understand how to use prospect research in ways that best fit their goals for each stage of the fundraising cycle.

artificial intelligence

The Future of Prospect Research Discussion

by Crystal Dutton
July 20, 2026July 20, 2026

AI is changing how organizations gather information, analyze prospects, and support fundraising strategy. At the same time, the skills required… Read More »The Future of Prospect Research Discussion

Is Your Major Gift Pipeline Running Dry? Meet the A.I. Solution That Might Change Everything

by Aspire Research Group
January 5, 2026April 16, 2026
Major Gift Teams

Is your organization asking the same donors to support every campaign? Is your major gift pipeline drying up with fewer… Read More »Is Your Major Gift Pipeline Running Dry? Meet the A.I. Solution That Might Change Everything

How Does Artificial Intelligence Work in Fundraising and What Should You Do About it?

by Aspire Research Group
June 25, 2019March 28, 2025
Research in Fundraising

Artificial Intelligence (AI) has been making waves the past few years, including automated cars and energy efficiency. Now, the AI… Read More »How Does Artificial Intelligence Work in Fundraising and What Should You Do About it?

Artificial Intelligence is here. Are you ready?

by Aspire Research Group
September 5, 2018September 5, 2018
Research in Fundraising

By Elizabeth Eck “Leaders marvel at the opportunity to scour huge amounts of data for connections that would otherwise go unnoticed.… Read More »Artificial Intelligence is here. Are you ready?