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Major Gifts Insights Blog

New Forms of Giving in a Digital Age: Powered by Technology, Creating Community

This report looks at how gender impacts how men and women use the Internet and social networks and the impact on giving by looking at case studies of platforms, apps and movements. The data came from four datasets from online donation platforms and apps—Charity Navigator, GlobalGiving, Givelify, Global Impact’s Growfund tool—that total 3.7M+gift transactions over at least two years.

Giving Opportunities

Corporate Giving Opportunities

Companies are trying to respond to the devastation that coronavirus has had on people’s lives, whether personally or professional. Recently, at least 20 companies have expanded their matching gift programs in response to the pandemic. For example, companies like AbbVie and Apple are upping the match from 1:1 to 1:2. Nonprofits can gently remind their donors who work at these companies about the increased opportunities to double or triple their gift.

The National Study of Congregations’ Economic Practices

Religion still remains the number one category of giving in the US, however it has been declining in recent years. Most studies have focused on individual givers but the institutions themselves have not been studied. This report tries to correct this gap with a study of how congregations work. The report looks at how they handle their finances as well as where they receive their funding.